Paolo Cigognini

Chief Marketing Officer at Alexander McQueen, Mentor of the Undergraduate in Fashion Business 

Paolo Cigognini is Chief Marketing Officer at Alexander McQueen. In the four years since he joined the Kering-owned luxury brand, he has been responsible for masterminding, implementing and communicating its positioning worldwide and has established its image at the forefront of international fashion. 

Prior to joining McQueen, Cigognini was Chief Marketing Officer and E-Commerce Director at Dolce & Gabbana (2014 – 2016) and, before that, Worldwide Communications Director at Bottega Veneta (2010 – 2014) and Communications Director (UK, France, Middle East) at Bulgari (2004 – 2010).