Polimoda Duets: Margherita Maccapani Missoni

Ethics over Aesthetics

Curated by Polimoda, the newest episode of Polimoda Duets, a series of documentary interview videos involving some of the most outstanding cultural figures of our time, features Margherita Maccapani Missoni, Creative Director of M Missoni. 

The fourth edition of Polimoda Duets, conducted virtually by journalist, writer and teacher Marina Baumgartner, features an exclusive interview with Margherita Maccapani Missoni, Creative Director of M Missoni, a brand not only focused on launching memorable collections, but equally proud to communicate its crystal clear values to its customers.

“We think that people can associate themselves to us through our values and not only through our aesthetic,” says Missoni. From what Margherita has discovered about her brand during the pandemic to her bright outlook on the future, the creative expert brings authenticity to the table and discusses everything from sustainability to a future revolution of no seasons fashion. 

Margherita Maccapani Missoni | Polimoda Duets #4

Credits

Idea: Danilo Venturi
Interview: Marina Baumgartner