Summer Courses in Florence

Fashion Brand Management & Sustainable Fashion

FULL TUITION SCHOLARSHIPS - Application deadline: May 1st, 2020

T&Cs apply

Take a Chance on Fashion

Seasonal courses are open to anyone interested in expanding their knowledge of fashion in one of the most important spaces in the industry.

  • Gain an introduction into a specialized area of the fashion industry
  • Learn by taking the first step in understanding Polimoda’s culture
  • Experience an educational holiday in the beautiful city of Florence

Fashion Brand Management

Fashion Brand Management is a seasonal course providing the basic skills needed to enter the fashion system as a Brand Manager. This is a professional who has a central role and a complete profile with both managerial and visionary skills, who is able to create, manage, sell and communicate the identity of a brand.

Curriculum

Multi-disciplinary research incorporating psychology, anthropology, and sociology of the imaginary

  • Brand identity studies through innovation, business design and brand construction
  • Brand strategy with trend spotting, marketing, placement, competition and uniqueness
  • Brand management, looking at merchandising, distribution and legal affairs
  • Fashion communications, digital media and the curation of shows and events

Special activities

The course also includes: a visit to the Gucci Garden or Ferragamo Museum, an international guest lecture by a fashion industry expert, a personal project and an individual interview with a senior teacher.

Sustainable Fashion

This seasonal course aims at creating the state-of-the-art Spokesperson for the sustainable & ethical fashion system of the forthcoming future while offering the unique opportunity to culturally and professionally connect with the latest trends. This figure will be able to find its place in the interdisciplinary New World of fashion thanks to its original thought and independent mindset, turning insights into actions and paving the way for tomorrow’s Green Carpet.

Curriculum

  • Contemporary fashion, fashion marketing and corporate strategies with focus on Corporate Social Responsibility
  • Cause-Related Marketing and brand reputation
  • The business behind materials and their impact on the environment, technological innovation within the fashion industry, traceability in the supply chain
  • Fashion law, the international standards, and environmental management

Special activities

The course also includes: a visit to the Gucci Garden or Ferragamo Museum, an international guest lecture by a fashion industry expert, a personal project and an individual interview with a senior teacher.

Mentorship by Kutay Saritosun - Director of Fashion Brands

SCHOLARSHIPS

These scholarships allow participants to attend Fashion Brand Management or Sustainable Fashion Seasonal courses, in partnership with Chalhoub Group. Each scholarship covers the entire tuition fee excluding housing and living expenses or any other extras.

Eligibility

The selection process for the above-mentioned scholarships is open to:

  • Candidates aged from 18 to 28 years old residing in one of the following countries:
    • GCC area (Saudi Arabia, United Arab Emirates, Kuwait, Bahrain, Qatar, Oman)
    • Middle-East region (Lebanon, Syria, Egypt, Yemen, Jordan, Iran, Iraq) 
  • Students who are already enrolled in a Polimoda Master Program, Undergraduate Program, Associate Program or Seasonal Course cannot participate in the selection process.


Due to the high load of requests we are expecting to receive, Polimoda reserves the right to close the application process beforehand.

Terms and Conditions

HOW TO APPLY

In order to take part in the Chalhoub scholarships contest, follow these simple steps:

  1. Prepare the following documents in pdf or jpg format:
    1. Passport
    2. Proof of residence in GCC/Middle-East Country
    3. Curriculum vitae
  2. Click on the Request Info button related to the course you are interested in and fill-up the form
  3. Wait for the email confirming your registration to the scholarship contest

Key Information

Level - Seasonal

Duration - 1 month

Start date - June 29th, 2020

Scholarship - Full

Language - English