{"id":4894,"date":"2023-02-24T17:50:46","date_gmt":"2023-02-24T16:50:46","guid":{"rendered":"https:\/\/www.polimoda.com\/courses\/luxury-business\/"},"modified":"2025-07-11T13:16:05","modified_gmt":"2025-07-11T11:16:05","slug":"luxury-business","status":"publish","type":"polimoda-courses","link":"https:\/\/www.polimoda.com\/it\/corsi\/master\/luxury-business\/","title":{"rendered":"Luxury Business"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"4894\" class=\"elementor elementor-4894 elementor-4819\" data-elementor-post-type=\"polimoda-courses\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-c8b1020 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"c8b1020\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-5997f81\" data-id=\"5997f81\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-83814dd internal_anchor elementor-widget elementor-widget-menu-anchor\" data-id=\"83814dd\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"menu-anchor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-menu-anchor\" id=\"overview\"><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-13cbf5b elementor-widget elementor-widget-heading\" data-id=\"13cbf5b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Corso<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7bed630 elementor-widget elementor-widget-text-editor\" data-id=\"7bed630\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Il master in Luxury Business studia la cultura del business e il business della cultura. Questo corso delinea i Chief Executive Officer del domani, figure che \u2013 facendo leva sul heritage del passato quanto sull\u2019innovazione \u2013 sapranno gestire brand indipendenti e grandi aziende del lusso, conquistare mercati (maturi ed emergenti) e trasformare i desideri in realt\u00e0. <\/p><p>Il programma si articola in tre aree di approfondimento intensivo: Branding, Prestige e Value &amp; Price, ciascuna delle quali prevede la realizzazione di un Training Project e di un Final Project incentrati sul concetto di unicit\u00e0. Attraverso i progetti gli studenti hanno modo di implementare una personale formula di business per sviluppare una start-up di nuova creazione o un\u2019impresa gi\u00e0 esistente.<\/p><p>Le lezioni hanno una forte componente laboratoriale e sono guidate da docenti e guest lecturer del settore.<\/p><p>\u00c8 previsto un totale di 700 ore di formazione.<\/p><p>Questo corso si conclude con la possibilit\u00e0 di uno stage presso un&#8217;azienda di moda.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-57e377e elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"57e377e\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-9310153\" data-id=\"9310153\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-3edc9ff internal_anchor elementor-widget elementor-widget-menu-anchor\" data-id=\"3edc9ff\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"menu-anchor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-menu-anchor\" id=\"in-evidenza\"><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-f39a76b elementor-widget elementor-widget-heading\" data-id=\"f39a76b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Curriculum<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-33e7330 elementor-widget elementor-widget-text-editor\" data-id=\"33e7330\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Il curriculum del corso include una gamma di materie che aiuteranno gli studenti a sviluppare le loro competenze e conoscenze nel campo. Alcuni degli argomenti chiave trattati includono:<\/p><ul><li aria-level=\"1\">Fashion Business &amp; Branding<\/li><li aria-level=\"1\">Prestigio<\/li><li aria-level=\"1\">Value &amp; Price<\/li><li aria-level=\"1\">Uniqueness<\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-16b5111 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"16b5111\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-5b0f8ce\" data-id=\"5b0f8ce\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-8d345f8 internal_anchor elementor-widget elementor-widget-menu-anchor\" data-id=\"8d345f8\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"menu-anchor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-menu-anchor\" id=\"carriera\"><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ce7dc03 elementor-widget elementor-widget-heading\" data-id=\"ce7dc03\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Career<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-f006e44 elementor-widget elementor-widget-text-editor\" data-id=\"f006e44\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Il master in Luxury Business prepara a una carriera direttiva o imprenditoriale in molte aree di business, come moda, pelletteria, gioielleria, strumenti di scrittura, orologeria, automobili, profumeria, nautica di lusso, interior design, real estate e hotellerie, food, vino e liquori, benessere, antiquariato e arte. Questo percorso di studi consente di conoscere e rappresentare al meglio il senso di unicit\u00e0 legato a uno stile di vita esclusivo.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-721f18b elementor-widget elementor-widget-heading\" data-id=\"721f18b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">Servizi per la carriera<\/h4>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e5215ce elementor-widget elementor-widget-text-editor\" data-id=\"e5215ce\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Il team del <a href=\"https:\/\/www.polimoda.com\/it\/career\/servizi-per-studenti\/\"> Career and Company Relations Office<\/a> supporta tutti gli studenti creando connessioni con il mondo del lavoro. Promuove la collaborazione didattica con le aziende di moda attraverso visite aziendali, workshop e conferenze. I servizi di carriera personalizzati, come il supporto per la stesura del CV, giornate di orientamento, colloqui individuali e proposte di stage, aiutano gli studenti ad accedere al mercato del lavoro.  <\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-e832454 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"e832454\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-b15f853\" data-id=\"b15f853\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-f543861 internal_anchor elementor-widget elementor-widget-menu-anchor\" data-id=\"f543861\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"menu-anchor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-menu-anchor\" id=\"facilities\"><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-cd7eb99 elementor-widget elementor-widget-heading\" data-id=\"cd7eb99\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Facilities<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6c602ca elementor-widget elementor-widget-text-editor\" data-id=\"6c602ca\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Polimoda ospita una gamma di <a href=\"https:\/\/www.polimoda.com\/it\/student-life\/facilities\/\">strutture di alto livello<\/a>,tra cui laboratori informatici dotati di software di modellazione 3D e grafica, aree di studio comuni e indipendenti, due aule magna, servizi accademici, ampi laboratori professionali, laboratori di sartoria e maglieria con attrezzature tecniche professionali, studi fotografici, shop e una caffetteria.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-0324074 elementor-widget elementor-widget-heading\" data-id=\"0324074\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">Biblioteca<\/h4>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-0a4382c elementor-widget elementor-widget-text-editor\" data-id=\"0a4382c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>La <a href=\"https:\/\/www.polimoda.com\/it\/student-life\/facilities\/biblioteca\/\">Polimoda Library<\/a> \u00e8 una delle pi\u00f9 grandi biblioteche di moda in Europa. Situato a Villa Favard a Firenze, il Centro di Documentazione Matteo Lanzoni custodisce un\u2019ampia collezione di pubblicazioni dedicate alla moda. <\/p><p>Sin dalla sua fondazione nel 1986, la Polimoda Library \u00e8 diventata un centro di conoscenza della moda. Con oltre 29.000 volumi, tra cui libri sulla storia della moda, design, tecnologia tessile, marketing ed economia, essa si rivolge a interessi diversi. La biblioteca offre anche una vasta selezione di riviste di moda, look-book, risorse cinematografiche e materiali online. \u00c8 un luogo ideale per lo studio indipendente e tranquillo.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-ee88a54 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"ee88a54\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-7e1e267\" data-id=\"7e1e267\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-e784ec2 internal_anchor elementor-widget elementor-widget-menu-anchor\" data-id=\"e784ec2\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"menu-anchor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-menu-anchor\" id=\"requisiti\"><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-9c8fbeb elementor-widget elementor-widget-heading\" data-id=\"9c8fbeb\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Requisiti<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a7caa84 elementor-widget elementor-widget-text-editor\" data-id=\"a7caa84\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>I requisiti di base per candidarsi a questo corso sono:<\/p><ul><li aria-level=\"1\">Curriculum vitae (CV) con lettera di presentazione<\/li><li aria-level=\"1\">Ottima conoscenza della lingua inglese<\/li><li aria-level=\"1\">Laurea triennale (o titolo equivalente) oppure esperienza professionale in un settore correlato<\/li><\/ul><p>Per essere ammessi al corso, \u00e8 necessario seguire la procedura di ammissione.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-f4e3af0 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"f4e3af0\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-f91463f\" data-id=\"f91463f\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-ecee97c internal_anchor elementor-widget elementor-widget-menu-anchor\" data-id=\"ecee97c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"menu-anchor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-menu-anchor\" id=\"student-work\"><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-0037022 elementor-widget elementor-widget-heading\" data-id=\"0037022\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Student work<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Corso Il master in Luxury Business studia la cultura del business e il business della cultura. Questo corso delinea i Chief Executive Officer del domani, figure che \u2013 facendo leva sul heritage del passato quanto sull\u2019innovazione \u2013 sapranno gestire brand indipendenti e grandi aziende del lusso, conquistare mercati (maturi ed emergenti) e trasformare i desideri [&hellip;]<\/p>\n","protected":false},"featured_media":9751,"template":"","meta":{"_acf_changed":false,"site-sidebar-layout":"no-sidebar","site-content-layout":"page-builder","ast-site-content-layout":"full-width-container","site-content-style":"unboxed","site-sidebar-style":"unboxed","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"disabled","ast-breadcrumbs-content":"","ast-featured-img":"disabled","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"default","adv-header-id-meta":"","stick-header-meta":"default","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"set","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}}},"tags":[],"course-categories":[],"course-subjects":[224],"course-careers-paths":[275],"course-levels":[233],"course-areas":[378],"class_list":["post-4894","polimoda-courses","type-polimoda-courses","status-publish","has-post-thumbnail","hentry","course-subjects-luxury-management-it","course-careers-paths-luxury-manager-it","course-levels-master","course-areas-fashion-business-it"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Luxury Business Course - Master | Polimoda Fashion School<\/title>\n<meta name=\"description\" content=\"Questo programma ti permette di ampliare e completare le tue conoscenze su Luxury Business e entrare subito nel mondo del lavoro. 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