The Undergraduate in Product Management aims to provide technical and strategic insight into the entire production chain, training professionals capable of dealing with key areas of the industry. With a focus starting from raw materials to finished products in the areas of packaging, accessories and fashion jewelry, the course hones in on marketing, merchandising, logistics, purchasing and quality.
Fashion is a complex system of creativity, innovation, precision and the ability to improvise solutions as essential values. The dynamics of creativity are closely linked to new production perspectives and potential. The market requires prepared and flexible professionals who understand creativity and research and are qualified to plan and manage the entire life cycle of a product.
Lessons amount to a total of 600 contact hours and the overall obtainment of 60 credits per year.
The course is completed with an internship in a fashion company at the end of the third year.
The curriculum of the course includes a range of subjects that will help students develop their skills and knowledge in the field. Some of the key topics covered include:
- Fashion Culture
- Product & Production
- Fashion Operations
- Market Research
- Product Development
- Product Communications
- Career Orientation
- Soft Skills
In order to be eligible for this course, you will need to be selected after the admission process.
Basic requirements are:
- Curriculum Vitae (CV) with motivation letter
- English language proficiency
- Secondary school (high school) diploma or equivalent
The course aims to train professionals highly specialized and sought after on an international level, playing multiple roles within the areas of Product Development, Product Management, Merchandising, Management, Supply Chain and Purchasing Office. This is a fashion professional who looks towards the future and is prepared for technological change with the ability to combine creativity and management, from research to planning, planning to collection production, merchandising, logistics and the supply chain.