Luxury Design Management

Summer edition
In partnership with Parsons Paris - The New School

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Polimoda and Parsons Paris – The New School have partnered to offer a new course in the framework of API Study Abroad Summer Programs. Students will have an unprecedented opportunity to learn from some of the best fashion and design minds in the world through an itinerant study program between European fashion capitals Paris and Florence.

For 2019, Polimoda and Parsons Paris propose a one-month Summer Program in Luxury Design Management – Luxury Matters, where the first half of the course takes place in Paris’s historic 1st arrondissement to then move over to Villa Favard, Polimoda’s Florentine headquarters.

Luxury Design Management is a specialized summer course on the essence, the heritage and the organization of high-end industries. It focuses on the strategic development of French and Italian leading luxury sectors and provides an interdisciplinary understanding of their processes and specificities at the crossroads of design innovation, business and culture. In Paris, special focus is put on Haute Couture and the relation between French fashion heritage, local crafts, creativity and strategic management. These topics are examined more closely in Italy through the exploration of the strong tradition of Florentine craftsmanship, the production of high-end leather accessories and the Made in Italy brand.