Career in Fashion Merchandising and Buying Management

Fashion buying management courses in Florence, Italy
School for fashion merchandising management: buying management courses
Polimoda, a highly specialized design and fashion merchandising school located in Florence, Italy, maintains close ties and collaboration with the fashion industry which provides a constant, up-to-date view of the international fashion scene to current students.
The Polimoda Fashion Institute of Design and Merchandising offers undergraduate and graduate design master courses in the fashion merchandising management, production, sales and marketing sectors of the industry. The fashion design school prepares students for career in fashion merchandising and those wishing to specialize in the footwear and accessories markets. Polimoda is particularly well-known for its specialized courses in fashion merchandising management program and fashion buying management courses.
FASHION MARKETING COMMUNICATION
Communicating fashion means to represent it through images, language, events, media or celebrity endorsements, which form part of the fashion system.
The Master offers a broad view of the communication scenery in general and particularly the fashion sector one; it forms professionals able to manage public relations, advertising and presentations, and to communicate with the media.
Creativity, flexibility, competitiveness, team spirit: these are the principal characteristics you need in order to be successful in the world of fashion communication.
Fashion Marketing Communication »
MASTER IN FASHION MERCHANDISING & MANAGEMENT
This fashion merchandising course trains students to become qualified marketing and merchandising specialists in the Fashion sector.
Specialised strategic material on fashion merchandising is taught by professionals in the fashion industry from a practical approach, highlighting opportunities and problems of the fashion world.
A degree in fashion merchandising will be obtained after final assessment and exams. The final thesis project will be based on "outside" coursework. The course is divided into two semesters, for a duration of approximately 9 months including a 3 month internship.
Master in Fashion Merchandising & Buying »
MARKETING MANAGEMENT FOR FASHION BUYING
The course trains the purchasing managers of fabrics, accessories or packaged products. This very important and much-in-demand professional figure must work as part of a team with the production division or stylists. With the necessary training, he or she may work in a fashion company, large department stores or buying offices.
Check the rest of our fashion merchandising and marketing courses offered by Polimoda:
Introductory courses at Polimoda
- Foundation in Fashion Design
- Orientation in Fashion Design
- Orientation in Shoe Techniques
- Orientation in Fashion Technology
- Orientation in Fashion Marketing
Undergraduate courses in Italian
- MARKETING
- Marketing Communication
- Marketing Management
Polimoda's MASTERS programs
Masters held in Italian
Masters held in English
- DESIGN
- Advanced Fashion Design
- Advanced Fashion Footwear & Bags Design
- Fashion Technology
- Fashion Stylist
- Fashion Trend Forecasting
- MARKETING
- Fashion Brand Management
- Fashion Merchandising & Buying
- Luxury Management
- Visual Merchandising Trends
- Digital Communication for Fashion 2.0
Summer Courses
- DESIGN
- Fashion Design
- Footwear Design
- Bag & Accessories Design
- Creative Pattern Design
- Fashion Trends
- Professional Portfolio
- MARKETING
- Fashion Marketing
- Job Profiles for Fashion
- Gold Summer Course
- Chinese for Fashion
- Russian for Fashion
- LANGUAGE
- Italian4Fashion
- Italian4Beginners
Summer Executive Courses
- Creative Brand Management
- Emotional Marketing
- Fashion, Internet & New Media
- Luxury Buyology
- Shopping Behaviour
- Trend Forecasting
Specialization courses
Visual Merchandising & Concept Store
Private courses
Private Classes
Polimoda private classes represent an ideal solution for both students and professionals in need of a customized course.
Seminars for institute
Throughout the academic year, Polimoda hosts short seminars or specialized workshops attended by fashion, design and marketing institutes from all over the world
