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  FASHION MARKETING AN INTRODUCTION
Aims

The aim of this short summer program, which is an introduction to the three years course of Fashion Marketing, is to provide an overview of such a complex market as the world of fashion is, from a marketing and management prospective.

The program will cover marketing and management aspects, from the product development to its distribution.
 
Study Plans

A base of Marketing principles
Brand as the most important value of a Company Introduction to Contemporary Fashion
Communication in Fashion
Merchandising of a collection

 

Open to

  
Enrolment is open to High-School graduates.

 

Admission

  
Admissions are limited to guarantee the high quality of Polimoda
 
Duration  

Corse duration 2 weeks
from 1st to 11 July 2008
4 hours per day  from Monday till Friday
Time line:  9:00 – 13:00

 
Course Cost  
 

950 euros + 90 euros admission fee (40 euros refunded if the course will not start)
 
Pre iscrizioni e scadenze  
 
The deadline for enrolment is 30th April.
The deadline for registration is 15th March 2008
The early-bird promotion expires on 31st January 2008.

REGISTER NOW! ENTER THE COMMUNITY AND DISCOVER THE ADVANTAGES POLIMODA CAN OFFER YOU.
 

POLIMODA,
VILLA STROZZI, VIA PISANA 77,
50143 FIRENZE
summer@polimoda.com
Tel 055-7399645


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