Program Content
In the first part of the program students learn industry standards
and design requirements for industrial production
In the second these techniques are applied to original creative design
Technology and master craft:
visits and demonstrations
Foot anatomy for shoe design: classroom lessons with drawing
Materials and components: visit to producers - Lasts, heels, bottoms
Leathers and tanneries: visit to tanneries and fairs
Prototype and cad design: formation cad creative
Artisan techniques: demonstration
Sourcing
Fashion industry practices
Product development: testimony from professionals in all phases
of the industry
Fashion Concepts: workshop and seminars
Culture of footwear: innovative change rather than chronological
periods. Guest speakers
Contemporary aesthetics: international mapping of aesthetic values
and their current forms
Trend research: professional to the sector and personal (visits
research)
Consumer concepts: cross disciplines tools for identifying market
opportunity
Creative thinking: seminar for training creativity
Brand identity: understanding the creative dna of a brand: analysis
tools and personal branding
Design and Communication: Students work
on project assignment for the industry
Sketching and illustration: specialized techniques for shoes and
accessories
Collection development: basic structure of a shoe collection
Signature elements: accessories and construction detail
Branding: visual communication of brand merchandising, packaging,
display
Final collection show independent
work under guidance for the realization of their final creative
collection from prototype to presentation
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