MARKETING|AREA

brand manager

The brand manager is in charge of preserving the communicative coherence of a brand.
He handles and coordinates all the activities such as making strategic decisions about the image of a company, orientation of style, and quality policies.
In companies with a portfolio of brands, the brand manager is in charge of granting the specific mage of each brand and applying licensing policies.
The brand manager is a highly specialized professional profile coordinating several activities, planning strategies and analyzing goals and action timing.

correspondece with polimoda course

Marketing Management
Marketing Communication
Fashion Marketing & Event Management Master
Fashion Marketing Communication Master
Fashion Visual Communication Master
Fashion Coordinator Master
Fashion Visual Merchandising Master
Luxury Management Master
Fashion Retail Management Master 

Flash is required!
Polimoda Guest Lecture

At Villa Favard, a series of seminars with illustrious guests and experts for a direct evidence from the Fashion System.
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Marketing Experience Day 12 June 2012
A|SUMMER|IN FLORENCE ...

Summer at Polimoda offers a pared-down selection of our most popular courses, from the classics to the most innovative new subjects.

It is not necessary to take an entrance exam, you will need to send your CV so that we can be sure of the participants’ level of qualifications and motivation. What are you waiting for? Book your Polimoda Summer Course!

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