The go-between in a Fashion Company
|
COURSE DURATION |
9 Months + 3 Months of Internship |
|
START DATE |
January 2010 |
|
APPLICATION DEADLINE |
15th October 2009 |
|
ADMISSION EXAMS |
|
|
COST |
€. 14000,00 |
|
DEPARTMENT |
Design |
|
LANGUAGE |
January: Italian-English |
|
DOWNLOAD |
|
|
Notes |
Continually growing in importance, the Fashion Coordinator is a versatile professional figure in a pivotal position between the design and marketing sectors of a company. The coordinator of a collection is expected to filter and present market information which will assist the stylistic development of the collection.
The coordinator works with the styling office in the programming and management of the collection’s development, and at the same time with the marketing office to interpret individual client suggestions and the results of broader market research. The coordinator also works with the communications department and on the organization of events to present the collection.
In the first term students receive an introduction to the three areas covered by this specialization; Design, Marketing and Communication. In the second part of the course a brand or a designer company is analyzed in order to develop individual proposals to the various sectors of the company. Finally, projects demonstrating the student’s assessment of the success of a collection and making recommendations for retail, sales, editing and marketing will be presented to tutors and fashion professionals. In addition, the project includes supervision of promotions and organization of events. The final presentation will determine the future profile, interests and qualifications of the fashion coordinator.
Fashion coordinator
Art Director Fashion
Creative director
Design: Design & Collections; Trends; History of Contemporary Fashion; Philosophy and Sociology of Fashion; Collection Structure.
Marketing: Principles of Marketing; Principles of Merchandising; Psychology of Communication; Sales Analysis.
Communications/Branding: Communications; Art Directing; Research; International Communications; Web Marketing; Event Management.
Case Studies: Design and Collection Structure; Time Management; Team Building Sessions; Strategic Planning Development; Research Project.
ELIGIBILITY
The master program is open to individuals with a university degree or attending university courses, and professionals with 2/3 years experience in the field. Preference will be given to graduates in Economics, Marketing, Business Administration, and to Fashion Design students.
For internships in italian companies Italian language is desirable.
HOW TO APPLY
Candidates will be selected according to:
- presentation of a portfolio and curriculum vitae;
- a motivation letter / essay;
- an interview with the Head of the Design Department.
The Careers of Fashion
The Departments of Polimoda
Polimoda Courses
Information Request
Admission Request
Enrollment Fees (PDF)
Scholarship (PDF)
Students Policy (PDF)
Admission Exams (PDF)
Who How Where - Polimoda Student Guide (PDF 9Mb)
Housing Hotels
Housing Residence
Housing Rent
Scolarship (PDF)
SaniCard Insurance (PDF)
Stage & Placement
Swatch Lab
Tech Lab
Library
PolimodaServizi.com
Summer 2010 at Polimoda offers a pared-down selection of our most popular courses, from the classics to the most innovative new subjects.
It is not necessary to take an entrance exam, you will need to send your CV so that we can be sure of the participants’ level of qualifications and motivation.
What are you waiting for? Book your Polimoda Summer Course!