Business of Fashion
Fashion Business · Undergraduate
Fashion Law teaches fashion business administration and management of legal affairs, which makes for the boosting of figures and supporting creativity in line with national and international law. The course provides the tools to manage, protect and safeguard creations and business ideas in the fashion industry, translating their application in the most correct, efficient forms for the fashion trade.
The curriculum involves: reading, analysing and creating business scenarios; fashion marketing including customer behaviour, market appeal and competition analysis; business intelligence cases; start-ups; project management; budget management; financial aspects; change management and international legal affairs for the creation, management and valorisation of entrepreneurial ideas; team building, coaching, negotiations and persuasion.
The course also includes: a visit to the Gucci or Ferragamo museums; an international guest lecture by a fashion industry expert; a personal project; and an individual interview with a senior teacher from the course to assess your potential and further opportunities to continue in this field of study.
Participation in this course is an excellent initial stage of preparation in the fashion industry, possibly followed by the 4-year undergraduate degree in Business of Fashion or 9-month master’s degree in International Fashion Business.